Through continuous improvement and benchmarking, each grower compares their results with others’ and identifies what to improve. More than 15 associations already apply this approach. To ensure continuity, each country is building a “digital banana” alliance that will manage the app and its database. The project aims to directly benefit 2,400 growers (25% women) and, in the following years, reach 7,500 growers and 25 organic banana organizations across the three countries.
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